Real Estate Agents know that their customers deserve clear, professional photography to help sell their listings. Thus, they oftentimes seek an experienced professional photographer to continuously help with their listing’s visuals. There are many reasons that agents leave their listing photography to the experts. One major reason is that professional real estate photos can help build brand trust. By giving viewers professional photos that look clean and thoughtful, they know that the listing agent takes their job, and the needs of the seller, seriously. Agents also hire professional photographers, and build a relationship with a team like HouseLens, because of the consistency in the quality of work and editing which can give their listings a familiar look and feel. In visual marketing, consistency is key.
There are three listing photography tactics, in particular, that stand out amongst our top Agents and the flawless listings they produce. These being Twilight Photography, Green Grass/Blue Sky, and Matterport 3D. We’ll cover all three in this blog.